Online marketplaces like SHEIN and Temu have become increasingly popular in the United States, offering baby clothing, toys, and accessories at very low prices. While affordability and convenience appeal to many parents, questions have been raised about the safety of some baby products sold through these platforms.
This article explains why safety concerns exist, what issues have been reported, and what parents should know when purchasing baby products online.

Unsafe Baby Products Identified
SHEIN and Temu operate as global online marketplaces, connecting consumers directly with manufacturers and third-party sellers, many of which are located outside the United States. Because of this structure, some products may not go through the same safety review process required for items sold by U.S.-based retailers.
For baby products in particular, concerns often stem from:
- Limited transparency about manufacturing materials
- Inconsistent labeling or missing safety certifications
- Products intended for infants being sold without clear age guidance
Babies and toddlers are more vulnerable to potential hazards because their bodies are still developing and they frequently place toys and objects in their mouths. Even low levels of exposure to certain chemicals or unsafe materials can pose greater risks to young children than to adults.
In recent years, consumer advocates and independent testing organizations have raised concerns about harmful substances found in some low-cost baby products sold online, including lead, phthalates, and other potentially toxic materials.
CPSC’s Call for Investigation
The U.S. Consumer Product Safety Commission (CPSC) released a statement urging a full investigation into what it described as “deadly baby and toddler products” sold through online marketplaces such as SHEIN and Temu. According to the agency, some of these products may bypass critical federal safety regulations by being sold directly to consumers without adequate testing or oversight.
The CPSC has also raised concerns about missing or inadequate labeling, which can make it difficult for parents to determine whether a product meets U.S. safety standards. Without clear warnings, age recommendations, or manufacturer information, consumers may unknowingly purchase items that pose safety risks to children.
In response to the CPSC’s concerns, both companies have stated that they are cooperating with authorities. However, the investigation highlights ongoing gaps in oversight, and parents are encouraged to remain cautious when purchasing baby products from these platforms.
Arkansas Attorney General Lawsuit
Adding to concerns surrounding these marketplaces, the Arkansas Attorney General filed a lawsuit against SHEIN alleging improper data collection practices. The lawsuit claims that SHEIN accessed personal information from users’ devices without proper disclosure or consent.
While this legal action focuses on data privacy rather than product safety, it raises broader questions about transparency, compliance, and accountability. For parents purchasing baby products online, the lawsuit underscores the importance of understanding how these platforms operate and the level of regulatory scrutiny they face.
The Importance of Choosing Safe Baby Products
When purchasing items for babies and toddlers, safety should always be the top priority. Parents may want to consider choosing products from retailers that clearly comply with U.S. safety regulations and provide transparent information about materials, testing, and manufacturing.
Low prices can be appealing, but when it comes to products used by infants and young children, potential safety risks may outweigh short-term savings. Being cautious about where baby products are purchased and paying attention to recalls or safety alerts can help reduce the risk of harm.
When Product Safety Becomes a Legal Issue
In some cases, exposure to unsafe or toxic materials in consumer products can lead to serious health concerns. This is especially true for children, who are more susceptible to the effects of chemical exposure.
Legal cases involving hazardous materials often focus on whether manufacturers or sellers failed to meet safety standards or adequately warn consumers. Additional information about these types of issues can be found through Stag Liuzza’s toxic and radioactive materials exposure lawyers page, which discusses how toxic exposure cases are evaluated.
Final Thoughts
Online marketplaces like SHEIN and Temu have changed how consumers shop, but they have also raised important safety and regulatory questions—particularly when it comes to baby products. While not every item sold through these platforms is unsafe, recent investigations and legal actions highlight the need for caution.
Parents are encouraged to stay informed, review product information carefully, and prioritize safety when choosing products for their children.